(05) Mindful marketingAds that feel like an invitation.
A full campaign, from strategy to landing page to ads, that feels like your brand, not like advertising. For wellness founders who want to fill workshops, retreats and intro offers without spending every day on social media.
DOES THIS SOUND FAMILIAR?You want to be seen, without feeling salesy.
Ads feel too loud, too salesy, not really you.
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You boosted a post, and it did not bring a single booking.
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Your workshop or retreat is coming up, and you would love it to be full.
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Imagine insteadAds that feel like an invitation.
How your ad looks and feels matters more than any clever setting. About half of the sales from advertising are driven by the creative itself.
With Mindful Marketing I design and set up Meta ads that reach the right people, and still feel like you.
49%
of the sales from advertising are driven by the creative itself. More than reach and targeting combined.
NCSolutions, 2023
What’s includedEverything you need, nothing you don’t.
Ads that start from your story.
Thoughtful Strategy and a campaign plan: what to promote, to whom, and with which budget.
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A page made for one yes.
A landing page designed and written for your offer, so clicks become bookings.
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Ads people actually stop for.
6 to 9 calm, scroll-stopping creatives, with copy that feels like an invitation.
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Ready to launch, and measured.
Your campaign built in Meta Ads Manager, with the Meta pixel and tracking set up.
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Never left alone after launch.
30 days of optimisation and tracking support, so your budget goes to what works.
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ADD-ONOngoing ads support after the first 30 days, through the Studio Membership.
Kind words“She launched innovative and creative marketing campaigns that led to record memberships and attendance levels.”
Quinten de Haas
Managing Director, Delight Yoga.
How it worksThe art of creating, inspired by the elements of nature.
Earth.
We start with grounding in your values, vision, mission and purpose.
Water.
Ideas will start to flow through creative exploration, design and storytelling.
Fire.
We will transform the work together, in two feedback rounds.
Air.
We will align the final details, approve, and prepare for launch.
Space.
Your work is released into the world, with space to grow.
Frequently asked questionsGood to know.
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A full campaign: Thoughtful Strategy, a campaign plan, a landing page, 6 to 9 ad creatives with copy, the Meta ads campaign and tracking set-up, and 30 days of optimisation and tracking support.
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Workshops, retreats, teacher trainings, intro offers, memberships and free gifts like a lead magnet.
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We choose a budget together on the discovery call, based on what you are promoting. Your ad budget is paid directly to Meta and is separate from my fee.
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The campaign landing page is made for one offer, like a workshop, retreat or teacher training, so people can book straight away. A lead flow is for a free gift and welcome emails.
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Yes, for the first 30 days. I watch your results, test and improve the ads, and keep you posted. After that, ongoing support is part of the Studio Membership.
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About three weeks to launch, including Thoughtful Strategy, followed by 30 days of optimisation and tracking support.
Start with a conversationLet’s fill your next workshop, gently.
A free 20-minute call. We look at where you are, and I tell you what I would do first.