From inner connection to outer creation.Supporting entrepreneurs and creatives in building meaningful work through branding, web design and mindful growth.
Philosophy
The business you build is often shaped by the connection with yourself. When you create from self-trust, your decisions become easier. When you create from purpose, your brand becomes more authentic. When you create from alignment, growth becomes more sustainable. Creating meaningful work starts from within.Ways to work with me
Inner connection
Reconnect with yourself through reflective tools and mindful practices.Read more
1:1 guidance
Receive personalised support as you grow your meaningful work.Read more
CLients seen in
MEthod
My work is inspired by the elements of nature. Whether we’re working on brand identity, website design or marketing strategy, we move through five clear phases.
Earth.Just as the earth provides a stable ground for everything to grow, we start with a strong strategic foundation.
Water.Just as water brings flow and depth, we translate strategy into thoughtful creative direction and refined design.
Fire.Just as fire brings light and visibility, we present a clear and refined concept that makes your vision visible.
Air.Just as air creates communication and clarity, we refine the work through focused feedback and refinement.
Space.Just as space is continuously expanding, we deliver your final assets to be launched into the world.
creative Services
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Brand strategy and positioning
Values, purpose, vision and mission.
Target audience and ideal customer clarity
Market research and unique value proposition
Brand story, personality and tone of voice
Visual identity (logo suite, colour, typography)
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Website strategy and structure (sitemap + user flow)
Custom website design (Squarespace or similar)
Mobile optimisation for a seamless experience
SEO setup for visibility (keywords and structure)
Contact forms and booking system integrations
Optional: membership areas or online course environments
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Customer journey audit
Mindful marketing funnel and content strategy
Lead magnet concept and landing page design
Welcome e-mail flow and newsletter design
E-mail opt-in and automation setup (Flodesk, Bsport, Squarespace or similar)
Social media templates to promote your lead magnet
MEET Your guide
Hi, I’m Patty Louise, founder of In your element studio.
With a background in branding, marketing and web design, alongside years of experience teaching yoga and meditation, my work sits at the intersection of creativity, business and mindfulness.
After more than a decade working in branding and marketing, I experienced a period that forced me to slow down completely. Health challenges, burnout and personal loss made me question many of the beliefs I had built my life around.
I created In your element studio to support and guide entrepreneurs and creators in staying connected to themselves while designing and growing their business.
Testimonials
“She launched innovative and creative marketing campaigns that led to record memberships and attendance levels. I would love to work with her again in the future."- Quinten de haas, Delight Yoga
“Patty really created something beautiful that is so aligned with what I felt inside. When I saw the designs my reaction was like 'THIS IS IT!' It felt like coming home."