Services.

Brand strategy, visual identity, website design and mindful marketing support for care professionals, wellness entrepreneurs and conscious founders.

(01) 

Thoughtful strategy.

For founders who have many ideas but are looking for greater clarity, direction, and focus.

Includes:

  • Brand clarity questionnaire

  • Values, vision, purpose & mission

  • Audience & ideal client clarity

  • Positioning & unique value proposition

  • Brand strategy document


(02) 

Aligned identity.

For founders who want a brand that feels honest, meaningful, and aligned with who they are.

Includes

  • Creative direction & visual exploration

  • Full logo suite, colours & typographY

  • Brand personality & tone of voice

  • Brand story & elevator pitch

  • Brand guidelines & assets


(03) 

Intentional website.

For founders who are ready for a digital home that supports both connection and visibility.

Includes

  • Website strategy & user journey

  • Custom website design (Squarespace or similar)

  • Mobile optimisation & responsive design

  • SEO foundations & search visibility

  • Forms, bookings & custom integrations


(04) 

Mindful content.

For founders who want to grow their visibility in a way that feels sustainable and aligned.

Includes

  • Customer journey & marketing funnel

  • Content strategy & key messaging

  • Social media & newsletter templates

  • Lead magnets & landing page design

  • Email welcome flow & automations setup


(05) 

Ongoing support.

For founders who value having a strategic and creative partner as their business evolves.

Whether you need help managing your content, updating your website, creating marketing assets, writing newsletters, or solving creative challenges as they arise, I’m here to support you month after month.


5 hours per month

12 hours per month

€500
25 hours per month
€2000

€1000

3-month minimum contract.


Hi, I’m Patricia Louise Smit, founder of In your element studio.

I support wellness entrepreneurs, care professionals, and conscious founders in building meaningful work through thoughtful strategy, intentional design, mindful marketing and reflective practices. My work brings together branding, marketing and mindfulness, helping people create businesses that feel aligned, meaningful and true to who they are.

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