(04) Nurturing Lead-FlowFrom follower to first session, gently.
Turn visitors into subscribers, and subscribers into clients, on autopilot. For wellness founders who get attention online but no steady stream of new bookings.
DOES THIS SOUND FAMILIAR?They follow, but they don’t book.
People love your posts, but they do not book.
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You know you “should” have an email list, but do not know where to start.
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Every new client depends on you showing up online, every day.
03
Imagine insteadNew clients, while you teach, treat or rest.
People rarely go straight from a post to a booking. They need a gentle path: a free gift, a few warm emails, then one clear first offer.Intentional Branding gives you an identity that feels like you, and speaks to the clients you want to welcome.
Welcome emails are clicked about four times as often as a regular newsletter. If you came here from one of my emails, you have just walked through a lead flow yourself.
4x
Welcome emails are clicked about four times as often as a regular newsletter (16.6% versus 3.8%).
GetResponse, 2024
What’s includedEverything you need, nothing you don’t.
A free gift they can’t wait to download.
A lead magnet built on strategy, for the clients you most want to welcome.
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A page that turns visitors into subscribers.
Landing page design and copywriting, with one clear invitation.
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Emails they look forward to.
4 to 5 warm welcome emails, written and designed in your brand.
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A gentle path to the first booking.
A flow plan that guides people from first visit to one clear first offer.
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New clients while you teach, treat or rest.
Everything automated in your email tool, so it runs on its own.
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Add onFor studios on Bsport: retention, loyalty, trial-to-member and win-back flows.
Kind words“She is professional, puts a lot of personal care in the work and is just the sweetest person to work with.”
Fleur Vesseur
Founder, Nagi Matcha
How it worksThe art of creating, inspired by the elements of nature.
Earth.
We start with grounding in your values, vision, mission and purpose.
Water.
Ideas will start to flow through creative exploration, design and storytelling.
Fire.
We will transform the work together, in two feedback rounds.
Air.
We will align the final details, approve, and prepare for launch.
Space.
Your work is released into the world, with space to grow.
Frequently asked questionsGood to know.
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A gentle path from first visit to first booking: a free gift (lead magnet), a landing page, and a series of welcome emails that build trust and invite people to one clear first offer.
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For a yoga teacher, a ten-minute morning practice. For a studio, a first-class guide. For a coach, a short self-check. For a healer, a guided audio for rest or sleep.
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Yes. For studios on Bsport I can add retention, loyalty, trial-to-member and win-back flows, so fewer students drift away.
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No. A lead flow helps you make the most of the people who already find you, however many that is.
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The one you already use, or I help you choose one. If your website is on Squarespace or Wix, their own email tools work beautifully.
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About two to four weeks, including strategy.
Start with a conversationLet’s turn followers into clients.
A free 20-minute call. We look at where you are, and I tell you what I would do first.